Recruitment Marketing Guide - 2025

At Boost People, our mission is to revolutionise your approach to recruitment with a dash of marketing magic.

Using our unique blend of marketing and recruitment expertise, we’ve developed the B.E.S.T Practice framework—a marketing-led approach to attracting and retaining top talent.

In this guide, we explore:

• The importance of an authentic employer brand and a compelling EVP.
• How to create effective strategies that engage your advocates.
• Using data-driven, resource-smart approaches to save time and improve results.
• Reaching the right candidates with tailored strategies and precise targeting.

We’ve designed this framework with partnership in mind, including questions along the way to spark your thinking. If you’d like to discuss these questions or your ideas, book a call with Hannah—she’d be happy to help.

Let’s get started!